Comme des Garçons was founded in Tokyo by fashion legend Rei Kawakubo in 1969. Aside from CDG, Kawakubo is also the founder of Dover Street Market. Since its launch, Comme des Garçons has branched into a multitude of different lines, including Comme des Garçons PLAY, Comme des Garçons Wallet, Comme des Garçons Shirt, Comme des Garçons Wallet and more.
Comme des Garçons PLAY was first introduced in 2002 and delivers unisex ready-to-wear pieces. Comme Des Garçons translates to “like boys” which plays into the brands' emphasis on unisex apparel. The minimalistic line is often recognized by the iconic red heart logo, which was designed by Filip Pagowski, and can be seen on all PLAY apparel. The collection offers a variety of crewnecks, hoodies, cardigans and t-shirts and brings a playful feel to the collection with its vibrant colorways.
Comme Des Garçons PLAY has drawn attention from many high-profile celebrities and brands. One of the most iconic and easily recognized collaborations in recent times is Comme des Garçons PLAY x Converse. The collaboration puts a spin on the classic Chuck 70 Hi by adding the iconic red heart logo, both with a single heart and a multi-heart pattern. The latest Comme Des Garçons PLAY x Converse collaboration showcases vibrant colors in bright green, pink and blue and adds the iconic red heart for a simple yet legendary twist to the classic Chuck 70 silhouette.