Best known for being a staple in the fashion and music industry, ICECREAM is best known for its bold and unique selection of loud, vibrant colors, bold graphics, and all-over prints. These graphics and imagery utilize signature ice cream imagery, with these light-hearted designs ranging from diamonds to money signs. Founded in 2004, ICECREAM was established as a subsidiary of the iconic streetwear label Billionaire Boys Club. The label solidifies the brand’s notable skateboarding inspiration. ICECREAM’s links to skateboarding solidified officially in 2004 when its name was dropped in Snoop Dog’s ‘Drop it Like its Hot’ song produced by its founder, Pharrell Williams. By embracing a unique yet classic approach to streetwear apparel, ICECREAM continues to influence streetwear as a whole by upholding beliefs of individuality through everyday apparel graphics and imagery.

With that, ICECREAM’s latest delivery is here. The collection introduces an array of custom knit apparel along with signature bold graphics. Breathable outerwear is also placed, along with unrivaled classics like graphic tees. Winter-inspired apparel is provided, all of which receive the classic ICECREAM treatment.

Additionally, a variety of military-inspired pieces incorporate unique detailing like camo-clad prints and puff-print details for a seamless finish. This recent collection introduces the stand-out apparel item the ICECREAM Candy Sweater. Making an impression in any sweater rotation, this silhouette is ideal for the cooler months. The Candy Sweater is crafted from cotton and incorporates rib-knit detailing that can be seen at the neckline, cuffs, and hem. Stitched candy bubble-inspired branding is stitched throughout the exterior, wrapping up the remainder of the design. In addition to knitted silhouettes, ICECREAM also continues its arrivals with the Ruby S/S Tee. This cotton-cut graphic tee silhouette makes an impression on any graphics collection. The design includes a crew neckline, while a screen-printed jewel-inspired running dog graphic is placed directly at the front.

Perfect for everyday wear, the ICECREAM Colour Hoodie is another must-have graphic silhouette from the new collection. Composed of cotton, the silhouette incorporates a drawcord hood in addition to ribbed detailing at the trims. Screen-printed branding and graphics can be seen at the front and rear, while the kangaroo pocket provides a functional finish.

As mentioned previously, military inspiration is prevalent throughout the delivery, like in the ICECREAM GI Joe Jacket. This must-have outerwear silhouette is cut entirely from cotton twill and incorporates both a zip and button closure. Barrel cuffs can be seen, while the array of woven patched branding is seen throughout the front and rear. Welted pockets can be seen at the front, while the screen-printed text and graphics at the rear finish the look. As for denim, ICECREAM also introduces the Notch Jean. Composed of cotton and elastic stretch denim, the jeans incorporate a standard five-pocket design along with 3D detailing at the front and rear. Branded leather patches can be seen at the rear in addition to belt loops. A zip fly, distressed detailing, and embroidered running dog motif graphic at the front complete the rest of the design. These jeans are guaranteed to make an impression.

Secure ICECREAM’s latest collection now in-store + online.