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Feature is a premium sneaker and menswear collective based in Las Vegas, Nevada that has been providing iconic, limited-edition footwear, high-end apparel and accessories for over a decade. Feature originally started in 2010 as a small sneaker boutique in Chinatown Las Vegas and has since grown into a top online retailer with three brick-and-mortar locations. Locations can be found in Chinatown Las Vegas, Wynn Las Vegas and in Calabasas, California.
Feature is home to over 120 of the most exclusive, sought-after brands including Nike, Off-White, Undercover and many more. Feature also offers an in-house private label that includes a ready-to-wear line, graphics, headwear and accessories. Feature’s ready-to-wear line is influenced by timeless, minimalistic designs on premium cut and sew pieces. Each cut and sew piece is made domestically in Los Angeles with extreme attention to detail and quality.
Feature has partnered with a number of major brands on collaborations including Vans Vault, Asics, Saucony, Billionaire Boys Club and Rhude. Many collections pull inspiration from their hometown, Las Vegas and pay homage to Sin City and all that it has to offer. This can especially be seen with Feature’s ongoing collaboration with the University of Nevada, Las Vegas.