In this great future you can't forget your past so the Japanese division of New Balance published a booklet celebrating their history, entitled “Let’s make excellent happen.” The booklet is much more than your average catalog. Inside readers will enjoy 113 pages of New Balance content from the construction profile for five of their iconic models to interviews with insiders who know the brand best. The “Let’s make excellent happen.” booklet is now available at FRESHNGOOD's online shop.

- Angel Rodriguez