Defined as a Los-Angeles based design venture that often balances luxury techniques with high-end streetwear elements, Rhude reflects modern American iconography with nostalgic references. This streetwear label sits somewhere between high-end contemporary menswear and streetwear on the fashion label scale. Rhude recreates wardrobe classics with a modern twist, as it consistently incorporates premium textiles within significant ready-to-wear collections. Founded by Rhuigi Villaseñsor in 2015, Villaseñor had no formal training in fashion design whatsoever, instead accrediting his skills from his mother who was a tailor. Her teachings led him to understand the concepts of garmentry and learning how to build each piece with storytelling in mind.
Rhude continues with another drop from its latest Fall/Winter 2022 delivery. Seasonally-appropriate colors are displayed upon signature apparel silhouettes such as the brand’s signature Quarter Zips and Sweatpants. Track Jackets and Track Pants also make an appearance along with ready-to-wear graphic apparel that takes on nostalgic Americana references. The Rhude Yachting Short is an elevated must-have for any contemporary apparel rotation. Composed of a premium blend of cupro and cotton, the shorts incorporate an elastic waistband paired with extended mustard drawstrings. Twin zipper pockets, total hardware, and screen-printed branding spreads across the front finish the look. Alongside the shorts is another must-have item: the Rhude Checkered Monogram Bucket Hat. Cut from cotton, the bucket hat spotlights all-over embroidery.
Perfect for layering, the Rhude Bull Market Varsity Jacket is a must-have statement apparel piece. The design is composed of a premium blend of leather, polyester, wool, and cotton for optimal comfort and dimension. A snap closure secures the look, while the hand pockets and ribbed trims provide further detailing. Striped ribbed detailing resides at the neckline, cuffs, and hem. An array of branded chenille patchwork can be seen throughout the chest, arms, and rear with additional embroidered branding.
As for denim offerings, the Rhude Classic Denim is a premium pair of denim jeans that provide additional spotlighting to any wardrobe. The silhouette includes a classic fit along with a signature five-pocket design. The overdyed aesthetic provides a dimensional touch, while the mid-rise fit offers added comfort. A premium leather back patch is placed with embossed branding for a completed look.
Rhude’s latest arrivals from the Fall/Winter 2022 is available now at feature.com.