Welcome to IVY HEART | adidas x IVY PARK Now Available
Haven Neiman
Welcome to IVY HEART
adidas x IVY PARK Now Available
Just in time for Valentine’s Day, Beyonce’s Ivy Park’s newest capsule is inspired by love, and most importantly, self-love. Titled IVY HEART, the latest delivery spotlights a bold selection of athleisure apparel along with signature love-inspired footwear and accessories. Each footwear and accessory selection complements the clothing, sending love with playful detailing and hidden messages. IVY PARK’s IVY HEART collection invites you to come as you are with an open mind and an open heart, emphasizing its love-inspired delivery.
IVY HEART and the label’s previous collections evolve the traditional performance wear, transforming new takes on classic silhouettes, iconography, and prints into deliveries designed for function, fashion, and global inclusivity. Additionally, the new footwear implements a creative spin on ideal Valentine’s Day-inspired shapes, incorporating a combination of textures and innovative colorways that make a statement. IVY HEART features bold red and pink colorways within a selection of apparel, footwear, and accessories embellished with Valentine’s inspired patterns, including hearts and lips, along with contrasting snake prints that are spread throughout the collection.
Power Red/Shock Print are prominent hues placed throughout the collection, as seen in the adidas x IVY PARK Women’s <3 Crop Top. Incorporating signature Adidas and IVY PARK branding, the silhouette spotlights screen-printed hearts at the chest with iconic Three Stripe branding along the sleeves. Similar hues are placed within the adidas x IVY PARK Women’s Plus Size Latex Straight Leg Pant. Signature branding is placed throughout, while the Power Red makes a bold statement.
Shop the IVY HEART collection now, exclusively online. Click here to take a closer look at this new delivery.