First introduced in 1986, Helmut Lang was introduced by its namesake Australian founder Helmut Lang. The designer pioneered the fashion industry by being one of the first to merge contemporary streetwear aesthetics with elevated fashion. Helmut Lang was born and raised in Austria, and the self-taught designer began designing his designs in Vienna in the ‘70s. His imitable legacy is considered to be one of the most influential fashion legacies to exist. By focusing on premium clean lines and materials, the avant-garde label’s premium tailored garments like pants and low-rise jeans make an impression. By pioneering minimalism in the ‘90s with his sharp-cut tailoring and androgynous, practical pieces, his aesthetic and influence trickled down into fashion today.

Stand-out arrivals from Helmut Lang’s new delivery start with the Helmut Lang Knit Jersey Tee. Taking on a premium knitted blend of cotton, polyester, and polyamide, the silhouette utilizes a ribbed neckline along with a chest pocket for added functionality. The printed logo branding at the chest solidifies the design. The Helmut Lang Tailored Jacket also pairs perfectly with its minimalist yet elevated aesthetic. The silhouette features a premium blend of polyester, wool, and elastane. The design includes a zip front closure, buttoned cuffs, and a pointed collar for functionality. Sizer tabs are also placed, while the front patch pockets wrap up the look.

For a more everyday aesthetic, Helmut Lang’s Photo Logo Hoodie makes an impression with its unique screen-printed logo branding and graphic imagery at the upper-left portion of the chest. Screen-printed logo branding can also be found at the rear, while the ribbed trims offer a detailed touch. The front pocket, cotton construction, and drawstring hood complete the remainder of the aesthetic. The Helmut Lang Photo Logo Tee also makes a statement with its cotton construction and ribbed neckline. Screen-printed logo branding and graphics at the front wrap up the remainder of the silhouette.

Helmut Lang’s new arrivals can be found by clicking here.