When Kanye West introduced his first collaboration with Adidas in 2015, the footwear community developed a desire to obtain the eclectic designs developed by West. His silhouettes divert from traditional sneaker models and play with his signature monochromatic and neutral stylings. The exclusive designs were an instant hit and the development of new models was added to the Yeezy lineup. In 2017, the initial debut of the 700 took place during the Season 5 fashion show and was only seen in two colorways. One of the most notable colorways being the ‘Wave Runner’ - this silhouette resembled a traditional sneaker concept with hints of Kanye’s modern styling. The limited numbers produced and artistic approach to fashion allows the Yeezy brand to exceed within the industry as people hope to get a piece of the pie. Since the launch of Yeezy, Kanye has been making strides within the fashion community as he sets records for being one of the fastest-growing labels. Many celebrities can be seen wearing the brand including The Weeknd, the Kardashians, Joe Jonas, and Pharrell Williams. 

The latest addition to the Yeezy line-up includes a rendered version of the 700 V2. The silhouette sticks true to Kanye’s DNA with its neutral styling and monochromatic designs. The Yeezy Boost 700 V2 ‘Cream’ will be added to the 2021 portfolio this March as it releases on Saturday the 13th. A durable upper is constructed with knitted uppers and premium leather overlays for a dimensional look similar to retro sneakers. Adidas Boost technology is implemented within the midsole for long-lasting comfort during times of stress. The cream colorway decorates a neutral grey base while a pure white rubber outsole ties everything together. For additional security, a full-length lace closure can be adjustable for your style. 

Grab a more detailed look at the adidas Yeezy Boost 700 V2 ‘Cream’ above. Ready to secure your pair? Follow the instructions below to enter the draw and to shop all of our other current releases. 

Feature Release - Saturday, March 13th

• Visit the “Releases” page on our site.
• Click your size and enter your information.
• You will be notified the night prior if your entry is granted.

Our Feature Release Draw ends Friday, 3/12, at 4 p.m. PST. All winners will receive notice the night before the official launch date if they have won.