A pioneer in headwear and an integral part of fan expression, New Era is a legacy brand that has been one of the first companies to have exclusive rights to a variety of athletic leagues. Representing a wide amount of sports and their fans, New Era's impact on athleticwear has lasted generations. 

The Retro Satin line pays homage to vintage athleticwear from the 90’s, in a classic New Era silhouette. Made with a nostalgic satin print that nods to the quality of hats and headwear in the past, the luxe material is an elevated update to the typical, classic cap. Featuring a softer feel and a more flexible material, the Retro Satin line highlights various NFL teams with our signature FEATURE branding on the back with an adjustable snapback structure. 

The Battle Born series nods to the state of Nevada, drawing inspiration from the concept of the Nevada state flag, which is referred to as the 'Battle Born State'. These hats feature graphics with the Nevada state flower, the sage brush. The Super Bowl being an athletic 'battle' to championship, the crest and 'Born from Battle' embroidery nods to the idea of the game itself. 

Our collaboration with New Era dating back to 2018, New Era's heritage dates back to the first ever headwear company to sign exclusive right to the NFL. Featuring select NFL teams, such as San Francisco 49ers and Kansas City Chiefs styles for SuperBowl 2024. Adding to our line of new arrivals exclusively for the very first Big Game in Las Vegas, our Battle Born and Retro Satin styles will be available online and in-store on February 8.