Introducing our New mobile App, a seamless way to shop the latest in fashion, footwear, and lifestyle.
FEATURE is home to over 150 of the most exclusive and sought-after brands, including Nike, adidas Originals, Stüssy, Stone Island, Comme des Garcons, and more. Along with our name brands, we also stock our own private in-house label that features a selection of ready-to-wear apparel and graphics that encompass our mantra: ‘All Things Good.’ Join the FEATURE Family today to stay up to date on the latest collections, sneaker releases, and more, all within our app.
Custom artist Luke Esquibel first started his career as a graphic designer and artist, using fashion as a creative outlet. The idea of Luke Vicious came to fruition in 2015 when his first collection, “False Idols,” was produced in conjunction with Hypebeast. Esquibel focused on using his artwork, utilizing upcycled vintage wear, hoping that his label would spark conversation and stand out from the crowd. This experimentation eventually led him to a full-fledge stand-alone fashion label.
The streetwear label ranges from classic silhouettes to accessories, varying from casual and minimalist to bold and grunge. Esquibel clearly states that he’s not an aspiring fashion designer; instead, he’s an artist, utilizing upcycled clothing as his creative outlet and his small contribution to the world. The brand draws inspiration from punk and dark aesthetics but with a signature Luke Vicious twist.
Since its inception, the brand has gained notable popularity from celebrities including Wiz Khalifa, Skrillex, The Weeknd, and Frank Ocean.