Introducing our New mobile App, a seamless way to shop the latest in fashion, footwear, and lifestyle.
FEATURE is home to over 150 of the most exclusive and sought-after brands, including Nike, adidas Originals, Stüssy, Stone Island, Comme des Garcons, and more. Along with our name brands, we also stock our own private in-house label that features a selection of ready-to-wear apparel and graphics that encompass our mantra: ‘All Things Good.’ Join the FEATURE Family today to stay up to date on the latest collections, sneaker releases, and more, all within our app.
Founded by cultural icon Don C in 2011, Just Don is a luxury sportswear brand known for reinventing classic NBA shorts, jerseys and python leather snapbacks. Don C gained notoriety as Kanye West’s road manager and D.J. Don C also worked as G.O.O.D. Music’s label manager and signed new artists to the label. In addition to Just Don, Don C is also the co-owner of Chicago’s RSVP Gallery and has been successful in putting his signature snakeskin-billed Just Don hats on everyone’s head.
The Just Don brand fuses fashion with sports, entertainment, music and art. Primarily known for the very sought after Just Don hats, Don C has an ongoing partnership with Mitchell & Ness, where the brand gets their retro sportswear and apparel to work with. Since the start of Just Don, the brand has branched out to providing customizable Just Don shorts with high-end sports aesthetics.
Just Don focuses on community and lifestyle. The Just Don brand resonates with sports lovers and fashion enthusiasts alike. Notable collaborations can be seen with Jordan Brand on the Air Jordan 2 Retro Just Don “Beach” box set. Shop Just Don apparel below.