Crep, the UK-based shoe protector company, was founded by rapper and Roll Deep member J2K in 2012. Crep was created as J2k wanted to target his own market and produce a shoe protector for his own sneaker collection. J2K used his status in the music industry to help promote Crep and let word of mouth marketing do the rest.  Crep works on leather, suede, nubuck and canvas. Crep repels liquids, preventing stains with an invisible clear protective barrier causing liquids to bead and reduces stain and dirt deposits.  Crep shoe spray has quickly and credibly earned the name as “The Ultimate Rain & Stain Repellent” being adopted by sneakerheads, entertainers and athletes. Crep is the future of the footwear industry and is a “Clean Fashion Technology” company established worldwide.