Founded in 2011, Gentle Monster is a South-Korean eyewear brand that was created on the idea of high-end experimentation. The eyewear label has since expanded into an international brand with its universal designs and elegant silhouettes.
Gentle Monster produces over 50 running silhouettes and over 20 new designs every year, perfecting eyewear for anyone during any season. They focus on innovation through their product, styling, services, space and different campaigns that aim to offer a new point of view for each design. Each pair of shades embodies a different perspective, to satisfy anyone’s need. Gentle Monster provides an array of sunglasses from avant-garde to classic with playfulness and elegance design components, which is found somewhere between the past and future.
The sunglass label has gained noticeable popularity since its creation and has partnered with many high profile brands such as Fendi, Alexander Wang and more. Most recently, Gentle Monster has collaborated with Diplo on their “Space Cowboy a.k.a Diplo” campaign that features four different shades.