Introducing our New mobile App, a seamless way to shop the latest in fashion, footwear, and lifestyle.
FEATURE is home to over 150 of the most exclusive and sought-after brands, including Nike, adidas Originals, Stüssy, Stone Island, Comme des Garcons, and more. Along with our name brands, we also stock our own private in-house label that features a selection of ready-to-wear apparel and graphics that encompass our mantra: ‘All Things Good.’ Join the FEATURE Family today to stay up to date on the latest collections, sneaker releases, and more, all within our app.
Founded by designer Rhuigi Villaseńor in 2015, the Los-Angeles based label sits somewhere between high-end streetwear and contemporary menswear. Known for re-creating wardrobe classics by using premium textiles and authentic cut-and-sew construction, Rhude came from Villaseńor's personal experience growing up in the Philippines and moving to California at an early age. Rhude is known for its iconic bandana print and various apparel offerings, including the Traxedo track pants, drawstring shorts, sweatpants, crewnecks, hoodies, high-top sneakers, and even their iconic penny loafers. Rhude gained immense traction since its origin and developed many collections, and has since expanded to eyewear and women's fashion. Rhude has created meaningful collaborations with PUMA, Thierry Lasry, and even Mclaren Racing. A long list of A-list celebrities has been found wearing the brand, from the late Virgil Abloh to Lebron James, Justin Bieber, and Odell Beckham Jr.