Australian native Brian Smith first moved to Southern California to pursue his passion for surfing, along with a dream to design a product unlike any other, while incorporating his Australian roots’ love of sheepskin. This dream resulted in crafting what is now known as the Classic Boot, which became an immediate footwear sensation all over the West Coast by the time the ‘80s rolled around. UGGs quickly gained momentum through San Diego to Santa Cruz surf shops and have since expanded to design additional footwear silhouettes and apparel, accessories, and home goods. UGG emphasizes creativity, quality, and craftsmanship throughout each design. They are dedicated to long-lasting quality and enduring designs that transcend trends, establishing themselves as a footwear staple in closets worldwide.
UGG’s AW21 collection is the boldest delivery yet. With remixed styles in new colors and graphics such as cow prints, the delivery encompasses aesthetics, personal style, and a new and bold interpretation of traditional heritage footwear. New iterations of the imitable Californian label’s Fluff Yeah slipper make an appearance, while additional silhouettes incorporate aspects of fun and fashionability with reinvented designs. This season, UGG draws inspiration from brand heritage, runway trends, and the natural world by instilling a color palette around rich neutrals and earthy tones. UGG has built upon the strong foundation of its heritage slippers and additional silhouettes while adding new finishes and bold stylings. The new delivery features family styling, ranging from Classic Mini Boots to Fluff Yeah Slides and Scuffettes.
Along with boots, UGG is well-versed in crafting elevated sandals and slippers. The Fluff Yeah Sandal from UGG combines a minimal silhouette with a wedge and an overall slipper aesthetic. Its bold statement slip-on design features an encompassing sheepskin material and a stretchy UGG band for security. A wedge heel placement allows an effortless sense of height while offering a durable component, making it perfect for everyday wear. With the Scuffette, the basic house slipper receives an upgrade with its soft suede and signature sheepskin material. Perfect with any outfit, the design provides maximum comfort. Sheepskin is placed along the collar, lining, and outsole, providing warmth as well as breathability. The molded rubber outsole and woven UGG logo offer durability and further detail.
The AW21 collection from UGG is available now, in-store + online. Click here to shop UGG’s latest delivery.