Heron Preston is the true embodiment of an artist born of the post-internet generation. Multi-faceted and genre-bending, he has become a cultural icon in youth culture, known for his bold aesthetics. His impressive bodies of work is a commitment to innovation, experimentation and unpredictability. He is an artist, clothing designer and D.J renowned for taking conventional themes and reinterpreting them in his designs that include graphic-heavy tees, hoodies, outerwear, belts and his signature fanny pack.